"Honestly, I feel like a time to be afraid of me," says Joanna "JoJo" Levesque, 21-year-old singer and songwriter who has spent a quarter of his life trying to release their third album. During the process of trying to continue their efforts to "2006 High Road", problems with their label on, and was made public. The new long-term, "jump trains", was completed and debris. And then, two weeks ago released a single of the year in the most unexpected fascinating.
"Show" combines comprehensive, minimalist R & B with the desire of sexuality, which re-contextualizes the Massachusetts race for fans of pop singer known only as "Leave (Get Out)" and a catchy single released in the collapse of the 14th century "Honey, there are plenty of weird stuff running on my mind / That I can not tell me / but I know I can show" JoJo sings, her voice glides over the pace of the implosion .
"Show" was produced by Noah "40" Shebib and whiteness Whiz Toronto studio best known for inventing the introspective sound of Drake, and over-particular about his associates. The singer told Billboard.com that "prove" serve as a single from her new album, and the rest will go the entire length of its great soundtrack.
Despite the "evidence" iTunes has not reached yet and does not burn any of the Billboard charts, the song has received a positive opinion by online tastemakers. Popdust describes the song as "sexy, moody masterpiece, eccentric", and idolaters, writes:. "Sounds just like someone like Kelly Rowland song can release, and surprisingly, JoJo pulls him completely" Meanwhile In the days following the publication of "show" JoJo got 9,000 new followers on Twitter and a 15% increase in traffic on the Vevo channel.
It is likely that JoJo is reborn as an R & B from the outside will never get traction, but the best is the career path of someone like Swedish pop star Robyn, the slow transformation of the beloved electro-pop ended with his acclaimed "Body Talk" series in 2010. Both artists released radio hits Sweets in adolescence ("Leave (Get Out)" and "Show Me Love", respectively), and then disappeared for years, basically for the renewal of their sounds and accrued hipster credibility. Do JoJo of his time with the spotlight as a springboard for the restoration of the hip? And his fans will accept JoJo 2.0?
"I felt that people really do not answer it," says JoJo Billboard.com his new persona of R & B-inflected. "I like pop music - .. I do not want to be mistaken, but I wanted to do something with a bit of a touch I feel like now, the weather is perfect for me to be myself, you know what I mean artists such as ? Frank Drake, Ocean, and is kind of inspired me more comfortable to be who I am. "
JoJo's third album was in limbo until the end of all of the abyss after the original announcement in 2007. Since then, the project moved from the title of "All I Want Is Everything" in the "leap of dozens of trains filtering songs in various stages of development, and JoJo took to Twitter for fans to know that Blackground Records , its label long associated with Interscope, which maintains project hostage. "The Curious 2Know my state board? BlackgroundMG tweet. They control $ and the date of the album "JoJo wrote in May.
"I definitely learned patience in this process," says JoJo carefully. "I am very excited about the material coming out, but I have no fear of him, you know what I mean? I know that I think hopefully when the time comes to leave, will be the right time."
"Disaster", another song of farewell Vibe Kelly Clarkson, was released in August 2011 and taking into account the correct video in November last year. Months earlier, however, thrown JoJo remix of one of Drake, "Marvin's Room" in June, replacing the voice of the rapper on his own and turning somber ode to drunk dialing, in the same reservation The profanity-laced kiss-off. Mix ignited the blogosphere, and has since won over 30 million views on YouTube, compared with 7.8 million views of its official "disaster" video. "The responses I got from 'Marvin's Room" is how I gave the nod to risk more in the territory that I wanted to go now, "he says.
Almost a year later, JoJo was in Toronto, in collaboration with a man who conjured from "Marvin's Room" beat. "I told my team would love to work with 40 - just released there ... do not really think about what would happen," says JoJo. However, the producer said the singer-songwriter style, and the pair recorded a "few songs" Together in April, according to the singer. "The way we create is different [from other producers]. He pushed me," says JoJo.
The singer was well with the sound to "prove" and other works of Shebib decided to officially launch the material "queue jumping" was recorded earlier. Therefore, "Disaster," sold 160,000 downloads according to Nielsen SoundScan it will not appear on the third album, JoJo. His label and management team have been more understanding about the scrapping of older material than expected. "After this session [of Shebib], I think the consensus was:" That's what I was looking, '"he says." "Crash" and "show" is a very different place and put into different albums. Therefore, in moving in a new direction, I thought it would be the right decision to start over. "
JoJo says she and the plan of "40" to continue in the studio soon and has worked with producers such as Da Internz and Kadis and Sean about the new material of the spring meeting. The video for "test" will be filmed in two weeks before it hits iTunes on August 28, but JoJo is committed to staying in the studio and creating what she calls the "atmosphere" of their anticipated new album. Still no release date, and JoJo no doubt eager to rush anything.
"I have only 21 years and I really believe that everything happens there, whether we realize it or not," he says. "I think I've become stronger. I think you've grown as a singer. I learned a lot as a composer. And there are things that have to go personally and business-wise for me to the point where I am now, so creative. Y I just feel more prepared than ever. "